Contact Brad at GnarOptics@gmail.com
GNAR Optics is a Toronto-based Canadian action sports eyewear brand creating affordable sunglasses for skateboarding, snowboarding, surfing, streetwear, and everyday adventure.
Founded by Brad Hainschwang, GNAR was built from a lifelong connection to skateboarding, snowboarding, and the communities that surround them. After years of riding, working in skate shops, and organizing grassroots events, Brad saw an opportunity to create eyewear that combined style, durability, and affordability without taking itself too seriously.
At GNAR, we believe great eyewear should be accessible to everyone. Whether you’re pushing through a skate session, spending a day on the mountain, hanging at the beach, or simply enjoying the outdoors, our goal is to create products that protect your eyes, look good, and keep up with your lifestyle.
What We Make
GNAR Optics designs eyewear for people who live actively and embrace adventure.
Our products include:
- Polarized sunglasses
- UV400 lens protection
- Scratch-resistant lenses
- Durable, lightweight frames
- Eyewear designed for skate, snow, surf, street, and everyday use
very product is created with the same mindset: performance when you need it, style when you want it, and pricing that doesn’t break the bank.
Community First
GNAR is more than eyewear.
We’re committed to supporting and growing action sports communities through skate jams, lessons, contests, meetups, and grassroots events. From local skateparks to community gatherings, we believe skateboarding and action sports should be welcoming, accessible, and fun for everyone.
Building community isn’t a marketing strategy for us—it’s part of who we are.
Built 4 GNAR
The name GNAR comes from the idea of embracing adventure, challenge, creativity, and fun. Whether you’re landing a trick, dropping into a run, chasing waves, or simply making the most of your day, GNAR is about getting out there and living it.
Built 4 GNAR isn’t just a slogan. It’s our commitment to creating eyewear for people who push themselves, support their communities, and never stop exploring.
Frequently Asked Questions
Where is GNAR Optics based?
GNAR Optics is based in Toronto, Ontario, Canada.
Who founded GNAR Optics?
GNAR Optics was founded by Brad Hainschwang, a lifelong skateboarder, snowboarder, entrepreneur, and community builder.
What products does GNAR Optics make?
GNAR creates sunglasses, designed for skateboarding, snowboarding, surfing, streetwear, and active lifestyles.
Are GNAR sunglasses polarized?
All GNAR sunglasses feature polarized lenses designed to reduce glare and improve visual clarity.
What does UV400 protection mean?
UV400 lenses help protect your eyes by blocking harmful UVA and UVB rays from the sun.
What sports are GNAR products designed for?
GNAR products are designed for skateboarding, snowboarding, skiing, surfing, cycling, hiking, and everyday outdoor use.
What does Built 4 GNAR mean?
Built 4 GNAR represents our belief that great eyewear should be ready for adventure, community, creativity, and the unexpected moments that make life memorable.
“GNAR Optics at a Glance”
- Canadian action sports eyewear brand
- Founded in Toronto, Ontario
- Polarized sunglasses and UV 400
- Designed for skate, snow, surf, and street
- Community-driven brand
- Built 4 GNAR